#whatiwore 2019w18 + Sunday links

A detail: The 10th (!) swap is coming next Saturday. And these two pieces are leaving my wardrobe for sure… The fake ‘vans’ turned out to be too thin-soled for any reasonable walking, and the cutback top is too complicated to wear. The shape is great but that cut is clearly meant for the no bra people. I just end up readjusting it all the time to hide the bra, and who has time for that? So these two, among many others, will be up for grabs on May 11. See you there!

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Are here come the brain nom-noms:

1. I’ve been thinking a lot about the extent to which some entrepreneurships are made possible by families and significant others, and this popped up in my internets: “Sponsored” by my husband: Why it’s a problem that writers never talk about where their money comes from.

2. One of those random heritage brand stories (and an interview!) on myth creation: The J. Peterman Company: Uncommonly Good Stuff From An Uncommonly Interesting Man. And another one: The North Face: From Summits to Sidewalks. And another one: The Harrington Jacket: A Hit Across the Pond. Fashion history is a fascinating subject, especially if one goes item by item! Like so: Fatigue Fashion: History of the OG-107 Trousers.

3. If you want a reminder on what to hate vehemently, here ‘Cars are ruining our lives. We should cut their use by 90% over the next 10 years’: Auto-Destruct.

4. I had never thought of how a good billboard can be amplified n-fold by people appreciating it and posting that on social media. However, marketing people had thought about it: The Beauty of a Billboard in the Age of Instagram.

5. In hopeful news section, this sounds too good to be true (fingers crossed, though): Fast-fashion retailers like Zara and HnM have a new threat: the $24 billion used clothes market + pro tips on buying second-hand online: Emerging Markets.

6. If you were ever looking for a fashion essay that brings together Samuel Beckett, la Résistance, and the history of industrial chemistry just to talk about ochre, here you have it: The Color of Roussillon, France. I can’t help but love it, this is how I want to write when I grow up…

7. And to crush your aspiration to cure everything with some reusable bags: Your cotton tote is pretty much the worst replacement for a plastic bag.

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What I was writing about a year ago: #FashionRevolution Fix it! workshop + easy fixes. We had a blast doing some basic hand-sewn fixes exactly a year ago, let’s see if another one happens soon…

What I was writing about two years ago: Style ebb and flow, me and others. From that time when I spent a couple of hours in the Chicago Midway International Airport meditating on what I wear and why… mostly on how I don’t do it for anybody else’s pleasure but my own.

What I was wearing a year ago: #whatiwore 2018w18 + Sunday links. Still going strong: Hummel Madelaine jacket, Street One jacket and the now-reborn No pasarán t-shirt, Veja Arcade, the red wooden necklace, my mom’s gray cardigan and her gingham dress.

What I was wearing two years ago: #whatiwore 2017w18. Even two years after, my mom’s gray cardigan, Veja Arcade, No pasarán t-shirt, and Liisa’s black lace top coincide.

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Have you been swapping lately? Any interesting newcomers, any long-needed partings? Do you have those special friends or family members whose wardrobes you keep an eye on for when they are tired of their stuff? Or do you suspect that you are that person with the wardrobe that others are hoping to raid?

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Also, the tipjar is available if you ever feel like buying me a coffee!

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Luīze

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